Go from zero to one
with AI.
A two-day, in-person atelier in Pasadena for executives and business owners. Come knowing nothing, or bring an idea. Leave having made something real. The founding cohort is just ten seats, by application.
Everyone says “leverage AI.” Almost no one shows you how, in a room, with real help.
The free videos overwhelm. The webinars try to sell you. It’s hard to know what’s genuinely useful versus pure hype.
So we built the opposite: two days, in person, in a small group, where we sit with you until it clicks, and you walk out with something you actually made.
Two ways in, one room
Choose your path at the end of Day 1; both start from zero and end with something real.
Track 1 · Start from scratch
Zero Experience
You've never really used AI, or you've poked at ChatGPT and want to actually get it. Two days from "what is this?" to confident, daily AI user.
This is you if
- You've never used AI tools in your work (or barely have)
- You keep hearing "AI" everywhere and don't want to be left behind
- You're a professional, owner, or executive aged 35 to 60 who wants a clear, jargon-free on-ramp
- You learn best hands-on, in a room, with someone who'll answer your questions
You’ll leave with
- Set up and confidently use modern AI assistants (Claude, ChatGPT)
- Write prompts that get real, usable results, not generic fluff
- Understand AI agents, what they do, and where they help your work
- Build at least one practical AI workflow you'll use the next Monday
- Know exactly what's hype and what's genuinely useful for you
Track 2 · Zero to one
I Have an Idea
You have a company, product, or workflow you want to build. Tell us the idea, and we set up your tools and get you from zero to one, building for real.
This is you if
- You have an idea for an app, product, internal tool, or automation
- You want to stop waiting on a developer and start building it yourself
- You're curious about "vibe coding" and want a guided, hands-on start
- You want a working starting point and the skills to keep going
You’ll leave with
- Cursor + Claude installed and configured on your own machine
- Learn vibe coding: building software by describing what you want
- Go from idea to working prototype during the two days
- Set up custom AI workflows and agents tailored to your idea
- Leave with a project you can keep building and a path forward
You don't leave with notes. You leave with results.
- Confidently use AI every day
- No more guessing. You'll have the tools set up and the skills to get real value daily.
- A workflow (or prototype) you built
- You leave with something real: an AI workflow for your work, or a working prototype of your idea.
- Clarity on what matters
- Cut through the noise. Know what's genuinely useful for you and what's just hype.
- A local community
- Join a Pasadena-rooted network of professionals learning and building with AI, and keep the momentum going.
“Artificial intelligence is the new electricity.”
A clear, hour-by-hour path
Foundations and fluency on Day 1. Build something real on Day 2. Working lunches and expert help throughout.
Day 1
Foundations & Fluency: get set up, get confident- 9:00Welcome & the real state of AIA clear, hype-free picture of what AI can and can't do today, and what it means for you and your business.
- 9:45Get set upEveryone leaves the morning with the right accounts and tools installed and working: Claude, ChatGPT, and more.
- 11:00Prompting that actually worksHands-on practice. Learn to get useful, reliable results for real tasks from your own work.
- 12:30Working lunch (included)Networking with fellow Pasadena & LA professionals.
- 1:30AI for your daily workEmail, research, documents, analysis, planning. Build workflows around what you actually do.
- 3:00Meet AI agentsWhat agents are, in plain English, and how they go beyond chat to actually do work for you.
- 4:30Track split & day-2 prepChoose your path: deepen fluency, or set up to build your idea tomorrow.
Day 2
Zero to One: build something real- 9:00Your project, scopedTurn your goal or idea into a concrete, achievable plan for the day.
- 9:45Set up to build (Track 2)Install and configure Cursor + Claude. Your personal AI development environment, ready to go.
- 11:00Vibe coding, hands-onBuild software by describing what you want. Watch your idea become a working prototype.
- 12:30Working lunch (included)Demos, troubleshooting, and idea-sharing.
- 1:30Custom workflows & agentsAutomate the repetitive parts of your work or product with tailored AI workflows.
- 3:00Build time with experts on callDedicated hands-on time. Our team works the room so you're never stuck.
- 4:30Showcase & your path forwardShare what you built, get a personalized next-steps plan, and join the alumni community.
Claim one of ten seats
This is our founding cohort, the first time we're running it. Seats are earned by application, reviewed on a rolling basis. The room is small on purpose.
- 01Fri, Jun 26
Apply
Share a link to your resume or LinkedIn and answer a couple of quick questions. Applications are read on a rolling basis and close Friday, June 26, so earlier is better, since seats fill as we go.
- 02Mon, Jun 29
Hear back
We review every application and email you a decision by Monday, June 29, either way. If you're accepted, we'll send you the exact venue in Pasadena. If not this time, you can apply for the next cohort.
- 03Jul 11-12
Join the ten
The founding cohort meets in person in Pasadena on July 11-12, 2026: two days, ten people, building something real.